Privacy Policy

Last Updated: November 22, 2025

1. Introduction

Welcome to Soofft Ltd ("we," "our," or "us"). We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.

By using our services, you agree to the collection and use of information in accordance with this policy. If you do not agree with our policies and practices, please do not use our services.

2. Information We Collect

2.1 Personal Information

We may collect personal information that you voluntarily provide to us when you:

  • Register for our training programs
  • Fill out contact forms
  • Subscribe to our newsletter
  • Communicate with us via email or other channels

This information may include: name, email address, phone number, company name, job title, and payment information.

2.2 Automatically Collected Information

When you visit our website, we automatically collect certain information about your device, including:

  • IP address and browser type
  • Operating system and device information
  • Pages viewed and time spent on pages
  • Referring website addresses
  • Clickstream data

3. How We Use Your Information

We use the information we collect or receive:

  • To provide, operate, and maintain our services
  • To process your registrations and payments
  • To communicate with you about our services, including training schedules and updates
  • To send you marketing communications (with your consent)
  • To respond to your inquiries and provide customer support
  • To analyze usage patterns and improve our website and services
  • To detect, prevent, and address technical issues or fraudulent activity
  • To comply with legal obligations

4. Sharing Your Information

We may share your information in the following situations:

  • Service Providers: With third-party vendors who perform services on our behalf (e.g., payment processing, email delivery, hosting services)
  • Legal Requirements: When required by law or to respond to legal processes
  • Business Transfers: In connection with any merger, sale of company assets, financing, or acquisition of all or a portion of our business
  • With Your Consent: When you have given us explicit permission to share your information

We do not sell, rent, or trade your personal information to third parties for their marketing purposes.

5. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

  • Encryption of data in transit and at rest
  • Regular security assessments and updates
  • Limited access to personal information
  • Secure payment processing through trusted providers

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your personal information, we cannot guarantee its absolute security.

6. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When we no longer need your information, we will securely delete or anonymize it.

7. Your Rights

Depending on your location, you may have the following rights regarding your personal information:

  • Access: Request a copy of the personal information we hold about you
  • Correction: Request correction of inaccurate or incomplete information
  • Deletion: Request deletion of your personal information
  • Objection: Object to our processing of your personal information
  • Restriction: Request restriction of processing your information
  • Data Portability: Request transfer of your information to another service
  • Withdraw Consent: Withdraw your consent for processing at any time

To exercise these rights, please contact us at info@soofft.com.

8. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to track activity on our website and store certain information. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. For more information, please see our Cookie Policy.

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of these external sites. We encourage you to read the privacy policies of any third-party sites you visit.

10. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you become aware that a child has provided us with personal information, please contact us, and we will take steps to delete such information.

11. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have data protection laws that are different from the laws of your country. We take appropriate measures to ensure your information receives adequate protection.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. You are advised to review this Privacy Policy periodically for any changes.

13. Contact Us

If you have any questions about this Privacy Policy or our privacy practices, please contact us:

Soofft Ltd

SUITE 10145 5 BRAYFORD SQUARE

LONDON, UNITED KINGDOM E1 0SG

Email: info@soofft.com